Win Clean reaches 2,000 at the ITU World Triathlon Finals

Representatives from UK Anti-Doping’s Win Clean campaign interacted with almost 2,000 athletes, support personnel and members of the public at the 2013 PruHealth World Triathlon Grand Final in London.

Situated in the Expo at Hyde Park between Wednesday 11 and Sunday 15 September, UKAD staff and national trainers provided advice about anti-doping practices in the UK, specifically targeting international athletes.

Interactive education sessions were also delivered by national trainers for over 200 paratriathletes at Imperial College London.

Spectators, as well as athletes, came to the interactive outreach stand to learn about anti-doping in the UK, gain essential advice including how to check medication for banned substances, and left with a range of Win Clean resources. In addition, hundreds pledged their support to Win Clean by signing the campaign wall.

International Triathlon Union (ITU) Anti-Doping Director Leslie Buchanan said: “The ITU is thrilled that the athletes, coaches, and spectators at the PruHealth World Triathlon Grand Final had an opportunity to participate in the Win Clean activities provided by UKAD.

“This most recent partnership between ITU and UKAD bodes well for keeping the sport of triathlon clean as UKAD's Win Clean programme is a world leader in anti-doping education.

“ITU was fortunate to have the Win Clean team on site in Hyde Park to maximise exposure to all of the participants from the over 80 countries which took part in the Triathlon World Championship races.”

UKAD Head of Education and Athlete Support Amanda Batt said: “Our strong partnership with the ITU led to the invitation to attend this international event to share useful information and help athletes remain clean.

“The response we received throughout has been extremely positive. We welcomed the opportunity to meet with not just athletes, but also the support group around them who are equally vital to the maintenance of clean sport. There was an excellent attendance at our optional education sessions, where we welcomed a number of returning paratriathletes, demonstrating the importance these athletes are placing in keeping their anti-doping knowledge up-to-date.”

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